Abatable GTM brain

Abatable combines environmental asset procurement software, carbon market intelligence and advisory for corporate buyers, investors and project developers.

category

Carbon market procurement and intelligence

market profile

  • text: Carbon credit buyers face fragmented supply, variable quality, shifting policies and multiyear delivery risk.
  • text: The platform combines competitive procurement, portfolio oversight and market data, with advisory support.

personas

  • title: Corporate sustainability or climate procurement director
    pains:
    • Needs credible carbon credits while managing price, project quality and reputational risk.
    • Multiple supplier negotiations and delivery milestones consume time across a long purchasing cycle.
  • title: Carbon project developer commercial lead
    pains:
    • Finding dependable corporate demand for future credit supply is difficult.
    • Needs market intelligence and access to structured buyer RFPs.
  • title: Climate investment manager
    pains:
    • Carbon market policy, pricing and supply evolve across jurisdictions.
    • Must evaluate project opportunities and portfolio exposure with incomplete information.

icp

  • text: Large organizations building diversified carbon credit portfolios or making multi-year environmental asset purchases.
  • text: Institutional investors and project developers participating in voluntary carbon markets and CORSIA-related supply.

message pillars

  • text: Combine procurement, advisory and intelligence.
  • text: Make portfolio tradeoffs explicit across cost, risk and impact.
  • text: Coordinate multiple suppliers through one relationship.

objections

  • objection: How are conflicts of interest managed?
    response: Abatable says its advisory compensation is separated from what buyers pay; examine the specific engagement terms.
  • objection: How do we manage project delivery and quality risks over time?
    response: The company describes due diligence, monitoring and replacement mechanisms; ask for the specific contractual coverage.

competitors

  • name: Patch
    why: Carbon credit procurement and climate solutions platform.
  • name: Sylvera
    why: Offers carbon credit ratings and intelligence relevant to buyer diligence.
  • name: Carbonplace
    why: Provides institutional carbon credit transaction infrastructure.

influencers

  • name: Valerio Magliulo
    url: https://abatable.com/blog/a-new-chapter-for-abatable
    why: Co-founder writing about the company's mission and evolution.
  • name: Maria Eugenia Filmanovic
    url: https://www.linkedin.com/posts/progress-uncluttered_climateaction-carbonmarkets-sustainability-activity-7367177625242423296-53-8
    why: Co-founder with climate finance and carbon procurement expertise.

keywords

  • carbon credit procurement
  • voluntary carbon market intelligence
  • carbon credit due diligence
  • carbon credit RFP
  • CORSIA carbon credits
  • carbon portfolio management

voice

  • institutional
  • evidence-led
  • collaborative

signals

  • text: A corporate buyer announces a net-zero plan and begins sourcing a diversified credit portfolio.
  • text: An airline or supplier is preparing for CORSIA procurement and needs eligibility and market intelligence.

pricing

model: unknown

motion

sales_led

channels

  • SEO
  • LinkedIn
  • reports
  • webinars

confidence

high

Founders

  • name: Maria Eugenia Filmanovic
    title: Founder
    role: Founder
    bio: Prior to founding Abatable, Maria worked as a Vice President at Goldman Sachs and advised large corporates and institutional investors on nature-based carbon removal and impact investment portfolios, most recently focused on work around carbon offsetting procurement
  • name: Valerio Magliulo
    title: Founder
    role: Founder
    bio: Valerio has extensive Product and Operations experience across all stages of tech including Uber, where he launched operations in multiple UK cities, Monzo, where he joined as an early employee and grew the product from 30k to 2m customers, Google, where he worked on machine learning applications for healthcare, and most recently Facebook, where he led their global efforts to fight COVID-19 and vaccine misinformation. He’s also a mentor at Techstars and Seedcamp.

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