Caution GTM brain

category

market profile

• text: Sensitive workloads need evidence of production integrity as well as confidentiality.
• text: Enclave deployment and attestation differ across hardware platforms, creating integration work for infrastructure teams.

personas

• title: Platform engineering lead
  pains:

  • Building enclave deployment tooling diverts engineers from application work
  • Maintaining reproducible builds and attestation across providers is complex
• title: Security or infrastructure leader
  pains:

  • Privileged operators and compromised deployment pipelines can undermine production integrity
  • Customers and auditors need independently checkable evidence

icp

• text: Fintech, custody, healthcare and AI companies operating sensitive cloud workloads are plausible initial targets.
• text: Cloud-native engineering organizations with security-critical production services and external assurance demands are a strong fit.

message pillars

• text: Keep sensitive data protected while it is processed.
• text: Make production integrity independently verifiable.
• text: Adopt confidential computing through a familiar deployment workflow.

objections

• objection: We already use cloud enclaves, so why add a platform?
  response: Evaluate whether existing attestation links production binaries to reviewed source and build inputs; Caution emphasizes that verification layer.
• objection: Enclave migration may slow our team down.
  response: Pilot one sensitive workload and measure deployment and verification effort against the existing pipeline.

competitors

• name: Anjuna Security
  website: https://www.anjuna.io
  why: Confidential computing platform for deploying applications inside hardware-isolated environments.
• name: Edgeless Systems
  why: Contrast provides attested confidential Kubernetes workloads and reproducible builds.

keywords

• confidential computing platform
• verifiable compute
• enclave attestation
• reproducible builds security
• AWS Nitro Enclaves deployment
• secure workload hosting

voice

• technical
• security-focused
• verification-led

signals

• text: A team is deploying sensitive workloads on AWS Nitro Enclaves or evaluating confidential computing.
• text: Customers or auditors demand independent proof of production software integrity.

stack

• AWS Nitro Enclaves
• Git

pricing

motion

channels

• LinkedIn
• technical content
• SEO

confidence

Founders

• name: Anton Livaja
  title: Founder/CEO
  role: CEO
  bio: Co-founder/CEO of Caution (YC S26). We give teams a hosting platform to run sensitive workloads in secure enclaves and cryptographically prove what code is running in prod. Previously co-founded Distrust, securing systems for hedge funds, custodians, and critical infra responsible for $600B+ in assets. Deep in confidential computing, supply chain security, and applied cryptography. Mission: improve the freedom, security, and privacy of as many people as possible.
• name: Ksenia Lesko
  title: Founder
  role: Founder
  bio: Co-founder at Caution, where we help teams run sensitive workloads in secure enclaves and cryptographically prove what code is running in production. I lead the business and product side; previously ran strategy and ops at Distrust (distrust.co) and led customer education and activation at Ada (ada.cx).
• name: Lance Vick
  title: Founder/CTO
  role: CTO
  bio: Technology sovereignty maximalist. Lead security architect at Caution. Former security lead at Turnkey, BitGo, Unit 410, Pebble. Founded Stagex Linux distribution, and #! decentralized hackerspace. Experienced in Linux hardening, privacy, software engineering, security auditing, cryptographic key management, tamper evidence, HSMs, and supply chain security. Frequently internet infamous for exposing security negligence. Prolific mechanical puzzle collector, lockpicker, and hardware hacker.