Clearspace GTM brain

Clearspace helps parents manage children's screen time across devices with a family concierge and controls.

category

Family screen time management

market profile

  • text: Parents must manage screen time across phones and computers, often with fragmented controls.
  • text: The company has shifted from individual distraction management toward a family offering; its earlier consumer app remains a relevant acquisition base.

personas

  • title: Parent of school-age children
    pains:
    • Negotiating limits across several devices
    • Wanting healthy boundaries without constant monitoring
  • title: Co-parent managing family technology
    pains:
    • Finding a single view of each child's remaining time
    • Keeping schedules consistent across device types

icp

  • text: Households with children using multiple phones or computers, particularly a mix of iPhone, Android and laptops.
  • text: Parents actively seeking help setting screen time boundaries and willing to apply for a concierge-style service.

message pillars

  • text: Offer family-specific help at any hour.
  • text: Give parents a unified cross-device view.
  • text: Make the work of setting boundaries manageable.

objections

  • objection: Built-in parental controls are free.
    response: Compare the value of one cross-device view and family-specific concierge support with the effort of managing each device separately.
  • objection: Will this make parenting feel like surveillance?
    response: Explore the family's preferred boundaries and show how limits and schedules can reduce constant hovering.

competitors

  • name: Opal
    why: Screen time reduction app competing for digital wellness attention and budget.
  • name: one sec
    why: App-use friction tool addressing compulsive screen use.
  • name: Jomo
    why: Screen time controls and blocking alternative.

influencers

  • name: Royce Branning
    url: https://clearspace.org
    why: Founder and CEO who explains the parenting mission.
  • name: Oliver Hill
    url: https://www.linkedin.com/in/oliver-hill-070322149
    why: Co-founder posting about family device controls.

keywords

  • parental screen time controls
  • family screen time app
  • cross device parental controls
  • kids screen time limits
  • manage child phone usage
  • screen time concierge

voice

  • Parent-to-parent
  • Reassuring
  • Family-centered

signals

  • text: A parent seeks one way to manage children's mixed-device screen time.
  • text: A household is actively reconsidering smartphone or social media boundaries for children.

pricing

model: unknown

motion

hybrid

channels

  • App Store
  • LinkedIn
  • press
  • Substack

confidence

medium

Founders

  • name: Royce Branning
    title: Founder/CEO
    role: CEO
    bio: Cofounder & CEO Clearspace
  • name: Oliver Hill
    title: Founder
    role: Founder
    bio: Cofounder & CTO at Clearspace https://oliverhill.xyz

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