Knowlify GTM brain

Knowlify produces AI-assisted video ads and optionally manages Meta campaigns for B2B, B2C and direct-to-consumer advertisers.

category

AI performance creative agency

market profile

  • text: Paid social advertisers need a continuing supply of new creative to test, and Knowlify offers production plus optional media buying.
  • text: The company retired its self-service explainer products in October 2026 and now focuses on paid social ads.

personas

  • title: Head of growth or performance marketing
    pains:
    • Creative fatigue limits the number of hooks and formats available to test
    • Production cycles cannot keep pace with Meta campaign learning
  • title: Founder of a direct-to-consumer brand
    pains:
    • Managing separate creative production and media buyers consumes time
    • Limited internal creative capacity makes campaign scaling difficult

icp

  • text: B2B, B2C and DTC companies already advertising on Facebook or Instagram, or intending to begin soon.
  • text: Teams able to fund a $5,000 monthly creative plan plus separate media spend; company size is not specified.

message pillars

  • text: Provide a high volume of done-for-you video creative.
  • text: Improve ads using campaign results.
  • text: Keep human review in the production process.

objections

  • objection: Will AI creative feel generic or off brand?
    response: Clients approve angles, hooks and style before production, and a person checks each ad.
  • objection: What if the work disappoints?
    response: The homepage offers a first-30-day refund subject to the signed agreement; confirm current terms on the call.

competitors

  • name: Biddyco
    why: Another agency supplying Meta creative to advertisers.
  • name: Content Beta
    why: Provides video ad creative for SaaS teams across paid channels.

influencers

  • name: Jonathan Maynard
    url: https://jonathannmaynard.com/
    why: Knowlify co-founder with a public personal site; older video positioning may be outdated.

keywords

  • Meta video ads agency
  • AI UGC ad agency
  • Facebook video ad production
  • creative testing agency
  • AI ad creative
  • Meta ads management

voice

  • direct
  • practical
  • conversational

signals

  • text: Advertising on Meta but unable to produce enough new creative to test.
  • text: Seeking an agency to supply weekly video batches or manage Facebook and Instagram campaigns.

stack

  • Meta Ads
  • Facebook
  • Instagram

hiring

  • AI Video Producer

pricing

model: flat
starting price: $5,000 per month; media spend separate

motion

sales_led

channels

  • SEO
  • LinkedIn
  • X
  • YouTube

confidence

high

Founders

  • name: Ritam Rana
    title: Founder/CEO
    role: CEO
    bio: Co-founder and CEO of Knowlify (YC S25), a done-for-you AI video ads agency. We produce AI UGC, Pixar-style character animation and AI commercials, and offer Meta campaign management for Facebook and Instagram.
  • name: Jonathan Maynard
    title: Founder/COO
    role: COO
    bio: Building @ Knowlify (YC S25)
  • name: Arjun Talati
    title: Founder/CPO
    role: CPO
    bio: Co-founder and CPO of Knowlify (YC S25), a done-for-you AI video ads agency producing AI UGC, Pixar-style character animation and AI commercials for paid social.
  • name: Ritvik Varada
    title: Founder/CTO
    role: CTO
    bio: Co-founder and CTO of Knowlify (YC S25), a done-for-you AI video ads agency producing AI UGC, Pixar-style character animation and AI commercials for paid social. Former Quant at WorldQuant.

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