Payhippo GTM brain

Payhippo, now Rivy, finances solar and other clean-energy purchases and projects for Nigerian households, businesses and energy vendors.

category

Clean energy financing

market profile

  • text: Payhippo rebranded as Rivy in 2025 following a shift from general SME loans to clean energy financing.
  • text: The offer includes solar asset finance, inventory finance, microgrid finance and carbon market access.

personas

  • title: Nigerian SME owner
    pains:
    • Unreliable electricity disrupts work
    • Upfront solar and battery costs compete with operating capital
  • title: Solar vendor or installer
    pains:
    • Inventory purchases require working capital
    • Customers defer projects because they cannot pay the full system cost upfront
  • title: Microgrid developer
    pains:
    • Projects need financing before energy revenue arrives
    • Must match capital needs to project economics

icp

  • text: Nigerian small businesses and homeowners seeking to finance solar equipment instead of paying upfront.
  • text: Solar installers, vendors and microgrid developers with financeable inventory or projects.

message pillars

  • text: Make clean energy more accessible through finance.
  • text: Finance solar for homes and businesses.
  • text: Help vendors access inventory financing.
  • text: Connect clean energy impact to potential revenue.

objections

  • objection: Can the financed system fit my electricity needs and budget?
    response: Use the solar calculator and obtain an installation assessment, then review a project-specific offer.
  • objection: What will financing actually cost?
    response: Request a current written offer and assess deposit, interest, fees and repayment terms; rates vary by project and historical press figures may be outdated.
  • objection: How do I trust the equipment and installation?
    response: Check product warranties and installer credentials; Rivy describes an equipment store and installer referrals.

competitors

  • name: SunFi
    why: Nigerian energy finance platform connecting customers to solar payment plans.
  • name: Arnergy
    why: Offers solar solutions with financing or lease-to-own alternatives for homes and businesses.
  • name: Lumos Nigeria
    why: Offers solar systems and pay-as-you-go access for households and small businesses.

keywords

  • solar financing Nigeria
  • solar loan for business
  • solar inventory finance Nigeria
  • pay monthly solar panels Nigeria
  • microgrid project financing
  • solar installation financing

voice

  • inclusive
  • optimistic
  • practical

signals

  • text: A business faces power outages or generator costs and is evaluating solar plus storage.
  • text: A solar installer needs inventory capital or financing for customers unable to pay upfront.

pricing

model: unknown

motion

hybrid

channels

  • solar vendor partnerships
  • app stores
  • LinkedIn
  • press

confidence

high

Founders

  • name: Zach Bijesse
    title: Founder
    role: Founder
    bio: Hi everyone! I'm Zach. My favorite thing in the world is music (been playing guitar for 15 years). I used to be a certified weight loss specialist to pay the bills in undergrad. Started a mobile health app at the end of undergrad. But I also did a lot of activism. I'm most proud of creating this campaign: https://www.nytimes.com/2014/01/28/opinion/bruni-emilios-great-race.html Then started teaching in Manhattan to learn about impact in education. Down to talk with fellow founders!
  • name: Chioma Okotcha
    title: Founder
    role: Founder
    bio: Whether I'm building a company, analysing policies or leading a flag-football team in a league, I'm driven to make a difference/learn something. This could be profit, impact or winning the league championship. Happy to chat and connect.

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